Digital Marketing Full Course for Beginners. Here you will learn Digital Marketing from the beginning level, So If you are a beginner, think about how to Start Digital Marketing. Then read this full article.
In today's world, everyone is using their smartphone and Social Media but some people find a way where you easily earn money Digitally through Digital Marketing. The required thing is only you have your Smartphone and the Internet.
Digital Marketing
Digital Marketing is also known as Online Marketing. It allows you to earn money online from home. The Word Digital Marketing is made up of two words: Digital + Marketing = Digital Marketing.
Digital Means you have to connect with your right Audience on the Internet digitally and you have to do a Marketing of your products between them, You will provide your services or eBooks also promote other people's products and services, and also earn commission from every sale. Basically with this process, you help other companies to connect with their potential customers.
Types of Digital Marketing
1. Affiliate Marketing
It is a process where you earn a commission from any third-party company to promote their products online. You have to find a targeted audience that is interested in the product niche.
You can use LinkedIn to find your targeted audience because LinkedIn provides you a feature where you can search in the deep. And then pitch your Products to them and If they purchase them then you got a commission.
2. Search Engine Optimization SEO
Daily Millions of Websites have been uploaded on the Internet but why only a few numbers of Website will rank on Google. Search Engine Optimization is a learnable skill where you will know, How you will rank your Website at the top of the Search Engine.
It is quite hard to promote it at the top of google because of a large number of competition but It is not impossible. If your rank your Website on Google, then you get Millions of traffic on your page, and not only you can promote your site. You can also sell your SEO services on the Internet.
3. Pay Per Click (PPC)
It means how many clicks are received on your Website. There is a lot of URL Shortener Website on the Internet, If you will short your URL through that shortener and Share it with your friends. Then with every single click, You got a commission.
It's because URL Shortener Websites directly connect your sites with their Website where users will be shown a lot of ads and then got a real link on the Website. And you will receive a part of the ad revenue. You can also create your own URL Shortener for your profit.
4. Marketing Analytics
It is a learnable skill where you will study the analytics of any Website. You will be able to measure the Website growth. You can evaluate the performance of Marketing. It helps to know, what is your current Marketing efforts.
You will also learn this skill and sell a service where you can check another person's Websites to measure their marketing growth or Why Website growth becomes Stuck.
5. Social Media Marketing
It is a process to promote your products through your Content. You can make your products like eBooks, Video courses, or sell online Services. Social Media is used mostly by people for their fun but you can start it for Earn.
Many Peoples had been confused about Affiliate Marketing and Social Media Marketing. Affiliate Marketing means you are promoting another person's promotion and earning a commission but Social Media Marketing means You create your products or sell them on Social Media.
6. Content Creation
Content Creation is the King of all types of Marketing. In the Content Creation field basically, you have to create your content for YouTube, blogger, LinkedIn, or others. This is the most Important field where peoples come to talk with you about your work.
Always remember that everything is not included in Content Creation, If you post any Images on Social Media which is not relatable to your niche, then It is not useful.
Effective Ways to Promote Online Products
1. Create your Website.
Creating your Website is the way where you can start your business and this is your first step. If you didn't want to make a website, Then you can also create a YouTube Channel or a LinkedIn Account to promote your online products. This is your Landing page where peoples attract to your Profile and try to talk with you and you get a lead.
2. Select your Niche.
Niche means in which category, you want to produce your Content to the Audience. Niche Selection is the most important for an Online Marketer. Many people failed in this industry because they work in multiple niches. Select and decide any single Niche like Motivational, Educational, Entertainer, or other.
3. Learn the most important skill.
Learning is the most important for any type of work but didn't learn more than 1 or 2 Skills at the same time. According to the platform and the Niche Selection, Decide which Skill is most important for you and then at the first learn the skill and then move on to the other skill.
4. Find your Targeted Audience.
More than 7 billion people on this earth, and All of those have their interests. You have to find the Audience who is interested in your Niche, you can find them through LinkedIn because LinkedIn provides a feature where you can search any people according to their interests and profession.
5. Solve their Problem.
If you go to the hospital, you meet 2 peoples one is the Doctor who gives suggestions and solves our problem other one is consulter who sell the medicine. The doctor didn't sell me but still, They will earn more money.
You have to become a Problem Solver who added value to people's life. If you try to only sell your products, then it chances that, They might block you but If you solve their problem and add value to their life with your content. They never block you and show interest in your project.
6. Story-telling.
More than 60% of the sale is generated through Storytelling and It is a learnable skill. We All from childhood, listen to Stories from others and If we told a Story about ourselves then the Client will Emotionally connect with us, and All the decisions are made through our Emotional Mind. Story-telling is very important most sales are created through Storytelling.
7. Find the hot button.
When you started your Storytelling, the Client will be started to connect with you and they will also share their problems with you. And their biggest problem is your biggest hot button. You have to realize their problem and what he missed, If they didn't purchase your Product.
Steps to get the first Job in Digital Marketing
1. Learn about Digital Marketing and its Algorithm.
At first, you have to learn and understand Digital Marketing and how its Algorithm work.
Digital Marketing is a big industry that covers all the areas of digital promotions. It didn't have any single process where you can start it, there are multiple ways and disciplines to start Digital Marketing.
2. Start your own Website.
Your Website is like your Shop. It's your responsibility to clean your Website and a Website is one of the best ways to connect with people digitally and build your networking in this real world.
3. Learn and Become a Master in SEO.
Search Engine Optimization is the most important for any Website because a billion Website is available on Search Engines.
And your Optimization is to decide whether you will rank in the Search Engines like google or not.
Best Digital Marketing Courses in 2022
• HubSpot Academy
• Alison
• Digiteers
• Google Digital Garage
• Udacity. Digital Marketing Nanodegree
• Udacity. Digital Marketing Course
Disadvantages of Digital Marketing.
• High Competition
• Dependability on the New Upcoming Technology
• Time Consuming
• Security and Privacy Issue
Words to Attract Customers
• Free
• Guaranteed
• Get
• Limited
• Easy
• Exclusive
• Premium
Digital Marketing High Demandable Countries:
• Canada
• India
• the United States
Digital Marketing Best Certificates Program
• Certification of Google Analytics
• Certification of Google Ads
• Certification of HubSpot Inbound Certification Course
• Certification of HubSpot Social Media Marketing
• Certification of Facebook Blueprint
• LinkedIn Learning
Digital Marketing Books
FAQ's
1. What are the 4P's of Digital Marketing?
Price, Product, Place, and Promotion are the 4Ps of Digital Marketing.
2. Digital Marketing is easy?
Not too easy, You have to start working hard as well as work smart to Become a Successful Digital Marketer but It's not impossible.
3. Is Digital Marketing a good Career in 2022?
Digital Marketing is a great Career for Students because it does not require any investment. You can start Digital Marketing through your smartphone from home.
4. Digital Marketing is a what type of job?
Digital Marketing is a way to generate leads digitally and build a self-branding to aware all people of the different types of online brands.
5. Best Skills to learn in Digital Marketing?
In the year 2018, Smart Insights announced that Social Media Marketing is the most effective strategy.
6. Digital Marketing job is well paid?
The Digital Marketing job is one of the biggest highest paying jobs where you have to learn some Digital Marketing Skills and you can easily apply for jobs.
7. Average Salary of a Digital Marketer?
The average salary starts from 2LPA and moves on to more than 6LPA according to your learning, skills, and experience in the Digital Marketing field.
8. Digital Marketing is in High Demand?
Yes, Digital Marketing increases its growth every year because every Business needs a Digital Marketer who attracts customers. You can find Digital Marketing jobs is also in LinkedIn.
9. Digital Marketing Course length?
Students take an average of 2 months to complete their Digital Marketing basic course. If you start with advanced then it requires more time.
10. Digital Marketing is included in MBA?
It's because of the high demand for the people. Digital Marketing has resulted to add MBA in Digital Marketing. It is 12 - 24 months where you can learn all about Social Media in full depth and how you can control its algorithm.
11. Digital Marketing required any Degree to do Digital Marketing?
No, you do not need a specific degree to do Digital Marketing. When you look for jobs, then they require a Bachelor's or diploma degree and few digital Marketing jobs admire you only if you have a master's degree or degree in digital marketing.
12. Digital Marketing is a tech job?
It is like another tech job, where you have an option to do Digital Marketing from your home and also collect a high amount of salary with that.
13. Who is the best Digital Marketer?
Gary Vaynerchuk is known as, one of the best experts in the digital marketing industry. He started his Digital Marketing journey in his Childhood.
14. Digital Marketing is a Stressful business?
Yes, It is a frustrating little bit. Sometimes you work hard and didn't get the result.
15. Digital Marketing makes you a Millionaire?
Yes, If you work hard. Manish Singh is Featured as the Youngest Digital Entrepreneur in the World and become the Youngest Millionaire in India through Digital Marketing.